Energy drinks are beverages that many teenagers enjoy every single day. Whether they drink them for a caffeine boost, flavor bomb, or just for enjoyment, the irresistible drinks are a staple in many teens’ everyday life. Grabbing an energy drink on the way into school or on the way to work is something that plenty of people enjoy doing.
However, just a simple 8-16oz can a day, can put a big dent in your wallet over time. It only costs most energy drink companies about $0.28-$0.65 to manufacture just one can of their product and that includes the cost of ingredients, packaging, production/labor, and distribution.
Energy drinks are sold in grocery stores, gas stations, and just about anywhere you can buy a canned drink for. On average, a price of anywhere between $3.00-$4.50 a can. That is insanely expensive for a single canned beverage. The price of energy drinks has been on a price increase for years now. As the popularity and demand for the drinks has increased, so has the price. Red Bull Energy is the largest energy drink company in the world, holding about 44% of the energy drink market. Just in the past 5 years, a 8.4oz-120z can of Reb Bull went from costing $2.00-$2.50 to now costing $3.25-$4.00+.
That is roughly a 40%-60% increase in price in the span of just 5 years. Red Bull and the second largest energy drink company in the world, Monster Energy are more than just delicious energy drinks. They are both huge sponsors for sports like: F1, cliff diving, various freestyle motocross/BMX competitions, and they are sponsors for many big athletes.
