Adidas vs. Nike: Which is the better brand?
Being the two biggest brands internationally, it is essential to compare.
Jarel White and Ben Dallman pose with their Adidas and Nike apparel
Nike and Adidas are the two most prominent athletic sportswear companies globally. With Adidas recently taking Jordan brand’s spot as the second best selling brand in the United States, it’s time to decide which brand is superior, Nike or Adidas.
Criteria:
Originality: Adidas is known for its originality. From the Ultraboost to Kanye’s line of Yeezy’s, no one shoe from Adidas is the same as another. The technology became so popular that Nike tried to replicate it with its Flyknit line.
Quality: Regarding quality, Adidas is at the forefront. With their boost technology, Adidas provides comfortably and stability at a fraction of Nike’s cost. Their shoes are also built to last, unlike Nike, which are damaged at the first sign of inclement weather
Endorsements: Currently, Nike is killing Adidas in terms of endorsements. Kendrick Lamar, LeBron James, Tiger Woods, Neymar Jr; these are all respectable icons supported by the brand. That, along with their partnerships with the NBA, U.S. Olympic Team, and the NFL, is why Nike is far superior in terms of endorsements.
Price: Again, Adidas is dominating in terms of price. Their shoes never retail at more than $220. Nike, meanwhile, has shoes priced in the thousands. The price, along with the quality of their shoes, makes Adidas better in this category.
Marketing: Marketing wise, Nike has the upper hand. Their infamous “Just Do It” slogan is a staple of popular culture, not to mention that their advertisements are enjoyable to watch. Adidas marketing strategies, meanwhile, are completely formulaic and not compelling.
Winner: Adidas
With its originality, quality, and price; Adidas beats out Nike in a landslide. Even though no company compares to Nike’s endorsers and marketing strategy, Adidas’ products are provided the consumer with a better experience. With that, Adidas is the better lifestyle brand.
Richard • Aug 21, 2019 at 4:35 PM
Adidas all day long,the 3 stripes originals are smashing Nike all over the place by far the more stylish!!!!!
Yo ass • Jun 10, 2019 at 10:38 AM
Why Adidas is better than Nike
I think that Adidas is better Nike I think that Adidas is better because it lasts longer its more comfortable and it’s cheaper. Adidas is also older it was founded in 1924 that means the business has more experience. The owner of adidas was an athlete himself so he knows the needs of a athlete and is obsessed with finding flaws in his work and fixing them. And the logo was actually to help the shoes structure. If your not satisfied yet then here’s another that adidas is better they aren’t the ones following the innovations they are the ones making them. They even help the environment they make shoes made of ocean plastic and not only shoes a whole line of products including: rain jackets, tights, shirts , skirts, bikinis, socks, blouses, sandals and dresses they’re all made of ocean plastic!
MacDonald • Jun 4, 2019 at 9:31 PM
I think that Nike is better than addidas as well. Nike shoes are light and perfect for marathon or even beginner runners. Addidas shoe provide too much cushion which makes the shoe slightly heavier slows down the speed of a runner. Nike shoe are also much more unique and fashionable in terms of designs. Addidas shoe is most commonly seen and all their designs look very similar, Nike provide a wide variety of designs. I do not like or dislike both brands. Tbh I would choose addidas for casual wear and Nike for running, gym and other sports
Isaac • May 6, 2019 at 1:10 PM
Adidas is better for example nike has colin kapernick. Adidas is original an cost less. They also have Yezzys soooooo
Angelia • Dec 27, 2018 at 3:15 PM
I think nikes are better than Adidas because Nike’s are so cofterbl